$250,000 for LAUSD for a search firm. Why?

"School board President Steve Zimmer said the board needed to pick a search firm no later than Sept. 15 and preferably sooner. The board has set aside as much as $250,000 plus expenses for the contract."

Why? 

I can suggest a few people who are civic minded, knowledgeable, have no affiliation with the the district, and most importantly their sole concern is for the education of the students of LAUSD!

Why spend another quarter of a million dollars when the district has so many other needs?

The people I suggest will select a superintendent who is not a Broadie and they will work without charge.

You wonder where the money went, when LAUSD decides how it is spent!